Why We Use Ethically Sourced Ingredients in Every Bottle
Published July 13, 2025 · by Alurent
Beauty means more when it’s responsible. Our fragrances are built on ingredients sourced with fairness, safety, and environmental care at every step.
What Ethical Sourcing Means
Ethical sourcing ensures fair wages, safe working conditions, and environmental stewardship across the supply chain. We partner only with suppliers who meet rigorous traceability and compliance standards.
Why It Elevates the Fragrance
- Quality you can smell: Carefully harvested botanicals exhibit richer, truer aroma profiles.
- Consistency: Responsible practices help stabilize crop health and yield, improving batch-to-batch reliability.
- Longevity of materials: Sustainable methods protect biodiversity—supporting precious ingredients like sandalwood, oud, and rose.
Positive Community Impact
Ethical procurement strengthens local economies. By engaging smallholders and co-ops, we help secure stable incomes, invest in community development, and uphold traditional craftsmanship.
Transparency & Accountability
We prioritize partner audits, traceable documentation, and ongoing dialogue with producers. This alignment keeps every bottle consistent with our values—and yours.
Choosing Alurent means choosing luxury with integrity: fragrances that honor nature, respect people, and wear beautifully on skin.